Our resources are stockpiled which help to analyze organizational performance and plan and design future productions and interventions. It is attributed to optimize the use of research for the penetration of effective programs and initiatives in marginalized areas. It is a gateway for future community based interventions to access information to assist in all aspects of our service.
Our concept note helps to understand the priority of the program. It is designed aiming to reach the marginalized voiceless communities. Also it helps to give a wide variety of ideas to establish strategies and form ideas to address the issue. Perhaps our main ingredients for concept note are sustainable approach, strategic implementation, accountability and transparency. Since, we cater to service to various communities our focused objectives are clearly referred in it. The other constituents of our concept note are:
1. Production : It is directly related to framed objectives
2. Activities and interventions: We precisely mention the activities and interventions we conduct along with the specificity of the time schedule.
3. Project management: Our community centric approach helps to achieve the objectives and helps in monitoring and evaluation of the program.
4. Budget: This covers up the program and service expenses.
Our program popularity is determined by the content generated and the script. It is totally community centric. And it is written in a simple manner with the usage of simple language so that it helps in understanding and conveying of messages and information easily. Perhaps, scripts are drafted and reviewed before going on for production. Since, our listeners are from marginalized communities, we attempt to make it interactive and informative and participatory. Furthermore, our script varies according to different programs and formats but we maintain a uniform interactivity. Some of the constituents of our script are:
1. Language: We use simple language while writing the script for various programs, so that people understand our key messages easily.
2. Presentation: Our scripts are presented with articulated modulation tone and in dramatic way as per the story and format following connectivity.
3. Connectivity: Since our programs are broadcast for people living in marginalized areas we use layman words and languages used by the communities, so that people could easily associate and connect our messages and information’s easily.
4. Story telling: This portion is very integral to every script where our every encrypted words tell a story.
Our script, structures up the content and our content defines our every program; our program’s broadcast determines our stations popularity. Eventually, content and script are the main two constituents of successful production.
Understanding the program content perhaps the key messages, a particular format is opted ensuring effectives of transmission for generating community understanding. Initially, examining the content through proper brainstorming we sort out a delivery format. Simultaneously, we prioritize the target group and decide on what format would entice the listeners or attract listeners and then we package the program. Eventually, our various interactive formats determine the popularity of the program. Through our phone in facilities we assess the feedback of callers as well as the public demand and understanding the fact we broadcast our programs in selective formats. Some interactive formats of our program broadcast are:-
1. Talk Show: Health, sanitation, disaster, education, schemes and policies related programs.
2. Interviews: Doctor Interviews for health related programs and life biography related programs of upcoming artists etc.
3. Magazine: Adolescents and agriculture related programs etc.
4. Drama: Adolescent health and hygiene programs etc.
5. Story Telling: Programs on social issues and community practices.
6. Vox-Pop: Candid interviews on their opinion on various issues.
7. Radio Documentary: Outreach and coverage programs such as (Saras Mela) trade fair promoting various local made handicraft and Sahari Samridhi Utsav- organized by Assam Urban Livelihood Mission etc.
Our programs raise adequate awareness on various issues for marginalized and vulnerable communities. In fact, it does cater to communities in decision making for social transformation and in bringing human development. Our programs create communication where vulnerable communities enter into a dialogue and analytical discussions gathering information on various issues. Henceforth, programs broadcast have successfully fetched community engagement and participation at a larger level. Furthermore, our radio programs also have promoted the culture, tradition, folklore and folksongs of various communities. This initiative has succeeded in reviving dying or forgotten folk songs amongst the new generation of various tribes and culture. Also, specific program provides opportunity for communities to share their opinion on issues surrounding their community, in general giving voice to the voiceless. And over the years our community based programs have been able to educate and empower vulnerable folks from these areas. Especially in terms of effective radio programs, ignorant and vulnerable adolescent girls have benefitted from programs on menstrual health and hygiene, and pregnant, lactating mothers and other women community from tea garden areas have immensely benefitted and are equipped with knowledge and information on early childhood development.
Our outreach programs and program broadcast receives full community engagement and participation. Essentially, with our due interventions we empower communities with information resulting in decision making. Especially, in our outreach moves we encourage isolated and vulnerable participants to voice their opinions. And eventually, with community engagement tools or through oral sharing we cater their opinions or queries with detailed explanation. Perhaps, over the years through co-operation and decision making several vulnerable groups from various marginalized communities have benefitted from our services and have noticed change and sustainable progress in their communities. Our studio based live program from sanitation to health, Early childhood care to disaster risk reduction etc. for radio broadcast incorporates field reporting connecting communities and enabling marginalized folks to sit in dialogue and express opinions. Henceforth, gaining full community participation and engagement and thrusting towards change in decision making in many regards. In fact, our sequential order of session and activity of the outreach programs engages community participants in discussion and dialogue, helping them to understand subject matter elaboratively. Thus, gaining cooperation and participatory control from the participants.
It is the vertebrae of our programs. It does help in facilitating communication and disseminating information effectively. With effective strategies and proper planning we cater messages for our key audiences from marginalized communities. So, that they could understand and connect it easily with the current circumstance. Since, we work amongst the voiceless, ignorant, vulnerable and marginalized, therefore we segregate our key messages so that communities relate and understand their problems and thus raising adequate curiosity to find solutions to overcome it. We observe a sequential routine to make our messages more clear and precise. And initially we identify our target audience and then categorically we assess their status, problems, practices etc. By assessing the demographic situation we craft more relevant messages. Perhaps, later we identify possible community questions, and then we form key messages and finally arranging the message matrix which is entirely community centric. Message matrix helps in addressing grave issues especially in outreach programs encouraging in learning and understanding. Eventually, in both outreach and radio program we integrate data and story which significantly impact the communities intellectually and emotionally bringing decision making for change and transformation.
This approach helps us to assess and understand differences, circumstances, community practices prevailing across various vulnerable communities and thus later enables us to address the issues with effectual strategy. Our In depth community mapping has enabled us to know and understand the issues of marginalized communities thoroughly. And thus based on our study we formulate plans for our interventions and render untiring service for the better welfare of ignorant and vulnerable communities. Our intervention of community mapping is entirely participatory based, where participant communities or specific groups from communities do it and this provides us every interior root cause of every problems and hindrances obstructing growth and progress. Furthermore, based on outcomes we discuss with detailed elaboration and thus provide counsel to specific gathering. Our prime focus of mapping is to bring sustainable change. We conduct it to:
- 1. Recognize groups to influence them bringing behavioral and social change.
- 2. Monitor community practices and examine it closely.
Eventually, through our rigorous assessing and study we build a stronger community resource and align it with our developmental interventions bringing about social transformation across communities.
Books & Publication
Publishing & Archival
Our creditable presence in the Dibrugarh river islands and tea gardens working with the community on health, education, and livelihood has been covered in many articles, and published in many research based studies. Many newspapers have covered our sincere most services which we cater to various vulnerable and marginalized communities. Most of the participatory community stories have been published through blogs. Furthermore, articles on radio programs, our interventions and services have been published in many websites. These publications have helped researchers, journalists and others to access information on grassroot level interventions and works. Perhaps, understanding the essence of Proper Early Childhood Development we have developed a guidebook and published it also e-publications for greater outreach. In marginalized areas such as river islands and tea gardens, people fail to give a proper care, nutrition, immunization to their children because of ignorance resulting in less physical, mental and educational growth. Inhabitants such as mothers, pregnant and lactating mothers from these communities are ignorant and due to miniscule pay can’t afford nutritious food for children. Therefore, understanding the fact we have strategically designed and developed a early childhood care guidebook, where we have exclusively referred and priotized the importance of locally available foods be used as an alternate for complimentary feeding. And also, our guidebook explains clearly in segments about food, care, nutrition, immunization, physical and mental growth etc. Eventually, this guidebook is of great help for women living in remote, vulnerable and marginalized areas regarding early childhood care and development.
Capacity building on Community Media Approaches
Community blogging is an initiative to engage marginalized community in dialogue sharing and expressing their concerns and opinions about issues concerning their community. Marginalized communities have gone through utmost subjugation and their voices have been suppressed over the years. And therefore we encourage and help vulnerable communities to share and write on any community related issues transmitting information to the rest of the world. Initially, this platform brings out issues, community practices, and cry of community etc. into the mainstream society. Our community blogging also helps to eliminate isolation of marginalized communities. Our initiative has empowered communities in developing their oratory and written skills. Also, through blogging we assess community behavior which indeed is helpful in many regards. Our blogs also help vulnerable folks from marginalized communities to share accomplishments and uncover problems. Remote communities have remained voiceless and have failed to access facilities and provisions provided by government, perhaps we raise their voices and help to connect with mainstream mass, other community stakeholders and government as well. Eventually, our blog encourages community participation, community discussion and decision making for change for better future health of community.
Through our reporting we bring our rural communities in from isolation with the intention to empower them and give human voices. Our effort is to bridge the distinction between urban opportunities and rural citizens. Community journalist or citizen journalist amongst the marginalized folk cover issues on basic social amenities such as water, heath facilities, electricity, roads, development, culture, traditions, environment etc. and thus carry forward the messages draw attention from social institutions of government. Our community reporting recognizes the fact that the isolation of marginalized communities is detrimental to the interest of our nation. And therefore with our coverage we engage community in dialogue and discussion regarding actions and sustainable progress. Various ethnic marginalized communities have a rich culture and tradition and our community reporting has given recognition to these diverse cultures. Also it has enhanced public outlook towards them. This intervention has empowered ignorant and uniformed individuals and overall communities has become the vehicle for sustainable development. Eventually, our community reporting has brought a paradigm shift in our outlook towards marginalized communities that they are an integral part to national interest. In fact, our reporting have influenced behavioral change and chucked grinding seclusion.
Community participatory photography is a pervasive channel to share about lives across marginalized communities. Rich diverse culture, traditions, rituals, community practices, local handicrafts, local trade inhabits within the communities. And perhaps community photography deliver visual communication and storytelling. Our initiative helps to externalize unseen community emotions to the rest of the world. Inhabitants of remote communities are trained regarding the language of photography and explained in details the essence of community attributes and therefore community captured photographs has empowered communities with visual storytelling. Our aim is to educate and empower remote vulnerable communities through participatory photography bringing positive and sustainable changes. Through photographs we help communities to assess their problems and communicate their problem to decision makers. Furthermore, it engages community to assess and understand the narrative through discussion and community inputs. And through our visual media practice we provide a wide variety of viewpoints, and thus connect as conversation facilitating dynamic activism across communities. Eventually, our art based educational opportunity provides visual information and benefits vulnerable folks from marginalized communities for self-development, advocacy and a better standard of living and have challenged existing perceptions.
Our intent is to document and archive the folk, culture and tradition of various marginalized communities. Documented activities and practices of community is stored and used in our community based research and academical studies. It involves community in the process and helps to understand the day to day affairs from community much closely. Community videos educate ignorant inhabitants through visual communication. We are using this tool to educate and empower vulnerable communities in order to bring behavioral change and social transformation in the midst of ignorant feeble communities. Furthermore, we also help the local interested inhabitants to learn the trade and encourage them to create their own stories and visually communicate. We provide exclusive support to produce videos on various subjects from Health to Hygiene, Environment to Society, and Schemes to Rights etc. to raise adequate awareness amongst marginalized communities. Perhaps, our community video approach is to create a unique audio-visual record of life of marginalized communities. Eventually, we create a unique public platform for rural thinkers, rural film-maker and concerned folks with an interest in video documentation and a concern for a better developed community.
Radio Programming is a very integrated part of Community capacity building approaches. Perhaps through this approach content is generated and program is produced by community representatives. This segment is entirely community involvement. Various programs are produced from communities in episodes. The intent of the concept is to raise awareness on various issues of marginalized and vulnerable communities and connect them to mainstream society. The Radio programs produced consists the elements of community information and entertainment etc. This particular initiative has skilled community representatives sufficiently in developing content and transforming it into program. These radio programs are developed in different episodes on different subjects for wide range of listeners. The programs range from water to health facilities, society, culture, tradition, folklore, environment and social issues from community etc. The programs on this communities produced provides an opportunity to know these vulnerable group closely. This intervention is to give coverage and engage community in dialogue and discussion regarding actions with in intention of bringing sustainable progress amongst these vulnerable groups. Eventually, this is a participatory community activity in which through community association’s content is produced and furthermore developed and aired as programs.